United Way of Midland County is wrapping up week four of its seven-week campaign. At week end, the community pledges total $2,792,662, representing 55% of the overall campaign goal of $5,050,000.

“I am inspired by our incredible community,” shared United Way Campaign Greg Rogers. “From generous employee giving to kids dropping off canned goods and change, everyone is pulling together to ensure the needs in our community are met.”

The Live United message can be seen throughout the community—in posters, car decals, t-shirts and much more. United Way is also asking people to share their aspirations for the community. They are surveying people at local events and encourage everyone to take the online survey at www.unitedwaymidland.org. To date, nearly 550 people have shared what is important to them and why.

The F.I.R.E. Division (Finance, Insurance and Real Estate) is reporting strong gains this week. The employees of Chemical Bank kicked off last week and have already raised $49,115. Wolverine Bank and Members First Credit Union are piloting a new way to engage employees through the Massage with a Message campaign. Absolute Therapeutic Massage and Bodywork will conduct 5-10 minutes chair massages for $1 per minute. Absolute is generously donating their time, with 100% of the proceeds benefiting the organization’s United Way campaign.

Dr. Klomparens and his staff are also conducting a very visible campaign. You can’t miss the sea of Live United yard signs as you drive by and the fun continues as you walk through the door. They are hosting a bake sale, selling cookbooks and encouraging everyone to help them raise $500 to ensure that Dr. Klomparens, an avid Michigan Fan, has to spend a day in an Ohio State University T-shirt.

“The United Way campaign would not be possible without the tremendous support of community volunteers,” stated Ann Fillmore, Executive Director of United Way. “This year, over one thousand volunteers have brought the Live United message to life with their co-workers, neighbors, area businesses and civic organizations.”

Another group of committed volunteer’s work is just getting underway—the community impact volunteers. Over 150 volunteers will dedicate nearly 2,500 hours to ensure that the investment our community makes in United Way is distributed to have the greatest impact.

The process begins with extensive research to determine the community’s current and emerging needs. Volunteers work with United Way’s twenty-seven partner agencies to review programs and assess the impact they have in Midland County. Throughout the fall, this committed group works together to recommend how the money raised will be invested. Remember, the money raised here in Midland County stays here to provide targeted programs and services to our neighbors in need.

To learn more about how you can lend a hand to support our community, Call United Way at 631-3670, or visit us online at www.unitedwaymidland.org.