The forecast for stormy weather didn’t keep our community away from the second annual Community Colors 5k. Over 2,200 people came together for this colorful family event, learning about the needs in Midland County and ways they can help.
“What an illustration of our caring community,” shared Ann Fillmore, Executive Director of United Way of Midland County. “The threat of rain did not deter anyone from coming out and having a blast.”
Lining up for the race at Northwood University was an adventure. Many of the United Way partner agencies served as Ambassadors of Fun, with engaging activities to keep the energy up and everyone having a great time. Activities ranged from blowing bubbles, hula-hoop contests and marshmallow fights to face painting and hair coloring to get into the colorful spirit.
Over 300 community volunteers helped to bring the event to life, helping kids through the Color Obstacle Course and throwing color at racers at eight different color stations along the race route.
“You couldn’t help but break out into a smile as you watched the young and the young at heart enjoying the morning,” shared Holly Miller, Vice President of United Way of Midland County. “The giggles of children getting covered in color at the Obstacle Course were mixed with the guffaws of the adults doing a group rendition of the YMCA dance.”
Racers were also educated along the course about the needs in our community and inspired by many ways that each of us can build a stronger community.
“Where else can you make a single donation that will impact the lives of so many,” shared Cornell Boggs, 2014 United Way Campaign Chair. “This year’s campaign focuses on how each one of us can make a difference by giving, advocating and volunteering. That’s at the heart of what it means to Live United.”
As part of their registration fee, $5 per racer is being invested in the United Way community campaign. That equates to more than $10,000 to help our friends and neighbors right here in Midland County.
Many organizations are just beginning to kick-off their campaigns but are already reporting strong progress. Numerous companies conduct early pacesetter campaigns to get the momentum started.
“We are off to a strong start, reporting early pledges of $741,216,” shared Ann Fillmore. “This represents an impressive 15% of our $4,900,000 goal for 2014. Our community has a long history of coming together for change and today we did it in a fun and colorful way.”
Follow the campaign progress over the next seven weeks by visiting www.unitedwaymidland.org. For more information, call United Way at (989) 631-3670.